中文

Vice Minister of the Central Propaganda Department and Director of the Central Radio and Television General Station Shen Haixiong met with Li Chuyuan and his party

2019-01-10  source:Photo: Guangyao Baiyun Mountain / Wen: Guangyao Baiyun

On the afternoon of January 6, Shen Haixiong, deputy director of the Central Propaganda Department and director of the Central Radio and Television General Station and party secretary, met with Li Chuyuan, chairman of the Guangzhou Pharmaceutical Group, at the CCTV headquarters. Zhang Ning, deputy editor-in-chief of CCTV, Yang Hua, deputy director of the news center, Yan Zhaojiang, director of the Science and Education Channel, Ren Xuean, director of the Asset Management Center, and Zhang Chunbo, deputy general manager of Guangzhou Pharmaceutical Baiyunshan, attended the meeting.


Li Chuyuan (right) briefed Vice Minister Shen Haixiong (left) on China's first entrepreneurial wind map saying "Guangyi Good Family Style"

During the meeting, Li Chuyuan expressed gratitude to CCTV and Vice Minister Shen Haixiong for their concern and support to GPHL, and introduced the development of GPHL in recent years. Li Chuyuan said that in the new era, China needs to change from a manufacturing power to a manufacturing power, and it needs a brand that is screaming all over the world. Brand power will help the rise of a strong country. Creating Chinese business cards, promoting Chinese products, making Chinese brands into Chinese brands, and even global brands are important signs of building and manufacturing a strong country. As the most authoritative, most influential and most powerful TV media in China, CCTV is implementing the “National Brand Plan” project. Joining the national brand plan is an important platform for GPHL to build national brands and promote high-quality development. In the future, GPHL will join hands with CCTV to provide a “Guangzhou Pharmaceutical Program” for human health, and strive to create a world-class enterprise with unique industrial characteristics and distinctive culture!


Li Chuyuan (right) presented the medicinal gourd to Vice Minister Shen Haixiong (left)

Vice Minister Shen Haixiong said that GPHL is a leading enterprise in the national pharmaceutical industry and a representative of national enterprises and national brands. Guangyao Group has a long history and rich culture and is a business card of Guangdong Province. In particular, GPHL has done a lot of work in the spread of Chinese medicine culture. It has many old brands such as Wang Laoji and Chen Liji. These 100-year-old brands and century-old stores are the best carriers of artisans. It is hoped that Guangzhou Pharmaceutical Group and CCTV will carry out more in-depth cooperation to jointly explore and disseminate Chinese medicine culture. It also hopes that the national brand planning platform will add more power to the brand building and development of GPHL.


Vice Minister Shen Haixiong met with Li Chuyuan, chairman of GPHL, at the CCTV headquarters.

It is reported that in order to deepen the internship, General Secretary Ping Ping’s important guiding spirit for realizing the “three transformations” of the Chinese economy, promoting “the transformation of China’s manufacturing to China, the transformation of China’s speed to China’s quality, and the transformation of Chinese products to Chinese brands” to promote consumption upgrades. Brand upgrading, economic upgrading and transformation are our mission, and we take the mission of the times as our responsibility to ensure the unification of "social benefits" and "economic benefits." CCTV launched a national brand plan, and more than 40 companies including GP Group were selected in 2019.